New partnership

Adfenix and Kuper Sotheby’s partner up to create customizable digital marketing for estate agents

Marketing Automation platform Adfenix partners with luxury property brand Kuper Sotheby’s International Realty to build a digital marketing strategy that delivers freedom and flexibility for its agents.

GOTHENBURG, SWEDEN, February 4th, 2021

Adfenix is delighted to announce a partnership with Kuper Sotheby’s. Based in Austin (Texas, United States), Kuper is Austin’s exclusive affiliate for Sotheby’s International Realty, renowned the world over for extraordinary properties and distinguished marketing capabilities. The collaboration with Adfenix will support Kuper Sotheby’s agents in delivering a high-performing digital strategy that can be personalized to build great customer relationships at scale.

Philip Hegge, Adfenix US Director and Caroline Timmins, Senior Director of Marketing at Kuper Sotheby’s International Realty worked together on the collaboration.

Hegge says,

“The exciting, digital-first setting of Austin, Texas, is an ideal location to drive this digital-first strategy. The requests for flexibility from the Adfenix platform come as no surprise from this well-informed, tech-savvy team.”

Chief Customer Success & Marketing Officer, Munyaradzi Hoto added,

“We couldn’t be more delighted to welcome Kuper Sotheby’s to the Adfenix community of partners! We are excited to collaborate together with Caroline and the team to deliver a superior product  and agent experience. We look forward to a long and successful partnership.”

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About Adfenix

Founded in 2014, Adfenix delivers world-leading digital marketing solutions for the real estate sector. Automated technology helps to simplify complex digital strategy, empowering agents to achieve a digital-first approach with minimal setup.

Our Boost suite of social media marketing products uses sophisticated AI technology to identify interested buyers and sellers on social media and directs them straight to listings and agent profile pages on the agent's website, bypassing portals. Used by thousands of agents around the world, it has so far advertised over 1 million properties. And counting...

With the 2020 launch of Engage, Adfenix is positioned to become the single most effective marketing solution to put estate agents back at the centre of the customer journey.

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Rikard Jonsson, Head of Content

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