How it worksSeller communicationFAQAbout Adfenix

Welcome to Adfenix 

This page includes everything you need to know about the program. Including how to successfully communicate the value to clients, an FAQ and a step-by-step guide.

How it worksSeller communicationFAQAbout Adfenix

How it works

Adfenix is automated and requires minimum administration. All you need to do is cancel unwanted campaigns and share the real-time reporting to your clients. This segment covers the emails you will receive as part of the program.

STEP by step guide

New property for sale

As soon as a new property is listed on your website, the Lead Listing Agent gets the following e-mail notification.

At this point, you have 24 hours to use the link provided in the email to edit or cancel the ad. If you neglect to do either, one of Adfenix's Ad Experts will run a quality check before publishing the campaign.

Please read the FAQ for further details on how to re-order and stop campaigns.

frequently asked questions

How it works

Adfenix is automated and requires minimum administration. All you need to do is cancel unwanted campaigns and share the real-time reporting to your clients. This segment covers the emails you will receive as part of the program.

STEP by step guide

New property for sale

As soon as a new property is listed on your website, the Lead Listing Agent gets the following e-mail notification.

At this point, you have 24 hours to use the link provided in the email to edit or cancel the ad. If you neglect to do either, one of Adfenix's Ad Experts will run a quality check before publishing the campaign.

Please read the FAQ for further details on how to re-order and stop campaigns.

frequently asked questions

Property live on social media

When the ads are live, a second e-mail is sent as a confirmation.

Clicking on  "Follow the result"  in this e-mail will take you to the Seller Dashboard where you can track the performance of the campaign in real-time.

Do not forget to share this dashboard with your seller(s). They will love it!

Seller communication

It is important that your clients understand the unique value that you are now providing them. The purpose of this section is to help you sell and explain that value to your future seller clients.

USE YOUR TOOLS!

Don’t make it harder than it is. Here are two extremely simple tools thousands of agents are already using to sell the value of Adfenix to their sellers.

1. Show the result dashboard to the seller

Show a Seller Dashboard from a previous campaign to highlight what they will experience entrusting you to sell their home. This way you will come across as an agent that is both marketing-savvy and transparent.

2. Use the marketing material

At this point, you have 24 hours to use the link provided in the email to edit or cancel the ad. If you neglect to do either, one of Adfenix's Ad Experts will run a quality check before publishing the campaign.

Selling points

Example of script
Selling point 1
Everyone is on social

About 50% of website traffic comes from Social Media and in the US, Facebook has over 200 million active users. So naturally, this is one of the most important channels I will use to promote your listing.

Selling point 2
Targeting the most likely buyers of your home

Our AI-powered algorithm finds what is unique about your property to identify the thousands of buyers that are most likely to buy it right now. Using this method, our ads perform on average 13x better than the industry standard and is even shown to increase foot-traffic to the listing by 37%.

Selling point 3
1 in 2 would move if they see the right property

By only going through the MLS (like most agents) you miss out on a large segment of potential buyers that are not searching right now but would be interested in moving if they see the right property. Studies say that this "hidden" segment of buyers are 50% of the adult population! Instead, I am also proactively reaching out and target people that are likely to be interested in your home, ensuring that we do not miss out on any potential buyer out there.

FAQ

Below are the most commonly asked questions for agents that are just getting started with Adfenix. If you can’t find what you’re looking for, we have an amazing Support Team that is ready to help at support@adfenix.com.

What does it mean to be "Activated"?

All your new residential sales listings are now opted-in for one listing ad and agent ad that will reach thousands of the most relevant buyers and sellers on the market. To cancel the subscription, email support@adfenix.com.

What is the core value that this program will give me?
  • Adfenix utilizes big-data & AI to achieve maximum impact for every dollar you spend on your listing and agent ads. Shown to generate 37% more interested buyers versus properties that are not advertised.
  • By finding more buyers for your listings you are providing a better service for your sellers. Which in turn (if presented the right way) will help you win more sellers clients on Listing Presentations.
How do I activate campaigns for listings that are already on the market?

Simply send an email to support@adfenix.com
containing the URLs of the properties that you wish to advertise and they help you with the campaigns.

Can I order more than one campaign for the same listing?

Yes. Go back to the first email you get when you published the listing in the first place and use the Preview/Edit-dashboard to place a new order. This will be added as another campaign in your monthly charge.

Can I cancel a campaign that is already live?

Yes. Send an email to support@adfenix.com to stop a campaign that is already running. If the campaign has been live for longer than 48 hours, you will be charged in full for that campaign.

Adfenix

Global leader in automated listing advertising.

An enterprise-solution tailored for large residential real estate brokerages.
Grown from 2 to 70+ people in three years and recently raced $6M to expand further across the US. Have 800+ brokerage enterprise customers in 14 countries as of 2019.

Named swedish startup team of the year in 2017

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