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  • Optimizing for Success on Google's Content Network

    In Part II of the Google Content Network series, Julie and Jasper cover campaign optimization strategies for advertising success on the content network.
    Presentation: Business
    2010-02-03 16:45:27

  • Open Sourcing Page Speed

    For more information, go to: http://code.google.com/speed
    Presentation: Search Engine Optimization
    2010-01-10 19:03:37

  • SbKT: Exporting the SbKT results to your AdWords account_1 (step 5/6)

    Watch this video to learn how to: - Export keywords from the SbKT and add them to your AdWords account using AdWords Editor
    Presentation: PPC
    2010-02-02 18:10:21

  • Can rel="canonical" index my hostname and not my IP address?

    On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Anders from Sweden asked: Will the new canonical tag help with issues where you by accident (stupid editors linking to wrong addresses) have indexed sites by the IP address rather than hostname?
    Presentation: Server
    2010-01-11 23:56:15

  • How should I link to a site that I have a personal relationship with?

    Tom Critchlow from London, UK asks: "If a site owner has a personal relationship with another unrelated site in a different niche and adds a link to their site from his, this link looks a LOT like...
    Presentation: Search Engines
    2010-01-10 02:04:15

  • Google Friend Connect: Add an event gadget to your website

    Description: Google Friend Connect helps you instantly awaken and strengthen the community that visits your site. In this video, learn how to add an event gadget to your website. http://www.google.com/friendconnect
    Presentation: Video Tutorials Social
    2010-03-05 10:04:06

  • Introduction to the Google Content Network

    Google Content Network video 1 of 3. This video explains how the Google Content Network works for advertisers who want to be able to target customers when they browse beyond search. It explains how, like on search, you can easily focus your advertising to websites where your customers are.
    Presentation: Online Marketing
    2010-02-02 17:55:35

  • Google Affiliate Network - Link Management

    This training module covers the Links section of the Google Affiliate Network interface.
    Presentation: Business
    2010-02-02 17:45:03

  • Think2010: Using Data to Better Connect with Your Customers

    Attracting the right customers to your website will help you finish off 2009 strong and charge ahead in 2010. Few marketers realize that there is free data available, which is easy to access and can help you better target your advertising. Avinash Kaushik leads a discussion to share ways for Using Data to Better Connect with Your Customers. You'll learn how to find and use data from Google Trends for Websites, Insights for Search, and Ad Planner. Avinash offers tips for using this data to focus on your most relevant audiences and maximize your return-on-investment immediately. And you'll walk away knowing how to make the most relevant decisions to drive your business forward.
    Presentation: Business
    2010-02-02 17:42:00

  • Is Google doing away with use of the meta description?

    Quentin from Vancouver asks: "In the search results, Google will often display a snippet appropriate to the specific search query - often disregarding the meta description. Is Google doing away with meta description use like they did with meta keywords?"
    Presentation: Search Engine Optimization
    2010-01-10 19:20:49

  • How can I optimize my site on a small budget?

    Keen Agents from Glendale, CA asks: "How does someone begin to SEO their site on a small budget in an overwhelmed industry such as real estate?"
    Presentation: Search Engine Optimization
    2010-01-11 11:00:02

  • Unwrapped Retail Holiday Guide: Webinar 1

    Setting the Stage: Make the Most of the Holiday Season In the first of three webinars aimed at helping you make the most of your AdWords advertising this holiday season, our AdWords Retail specialists cover: - How and why to start planning now - Trends from the 2007 holiday season - Forecasts for this year's holidays - How to get the most impact from the Unwrapped series Visit our Unwrapped: Retail Holiday Guide site for more information at: http://sites.google.com/site/unwrappe...
    Presentation: Business
    2010-02-03 16:40:04

  • Has Google changed the relevancy it awards to social media?

    On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. HandH from Chichester asked: Has Google changed the relevancy it awards to social media sites in the last six months?
    Presentation: Social Networks
    2010-01-12 11:21:28

  • HTTP caching

    This video explains how to improve your web page load time by browser caching. For more information, visit http://code.google.com/speed
    Presentation: Developers
    2010-01-11 11:13:45

  • Cash4Clunkers

    What is the Cash4Clunkers program all about? Also known as the CARS program, a bill was recently passed that allows rebates to be given to individual who purchase a new cars that meet certain standards. If you are an Auto dealer or a third party vehicle shopping site this video will tell you all you need to know to take advantage of the new bill and how to attract customers to your site.
    Presentation: Business
    2010-02-02 17:51:44

  • Optimizing AdWords Campaigns with Google Analytics (webinar)

    Learn tips and ideas on how to gain more actionable insights from your Google Analytics reports to optimize your campaigns and improve your ROI.
    Presentation: Statistics
    2010-02-02 15:50:34

  • Research Road Trip: A Traveler's Road to Decision webinar

    In a recent study, Google and M&RR (Marketing and Research Resources, Inc.) explored how consumers research and gather information throughout the travel decision-making process. We examined behaviors in business and leisure travelers, and culled out insights across four key travel categories: Airlines, Hotels, Car Rental, Cruise. On Friday, October 10, 2008, Google hosted a webinar that covered this study's findings and answered questions such as: • Does the research process change by trip and traveler type? • Does online video play a role in the travel-purchase process? • Do information sources and purchase influencers vary by travel category?
    Presentation: Online Marketing
    2010-02-03 16:25:22

  • Optimizing web graphics

    Learn how to optimize web graphics for faster downloads on the web. For more information, visit http://code.google.com/speed
    Presentation: Videos & Images
    2010-01-11 11:06:04

  • How To: Pause and Resume Ads

    This short video shows you how to pause and resume ads within your AdWords account.
    Presentation: Online Marketing
    2010-02-03 16:14:34

  • Content Network Targeting & Optimization

    You use Adwords Editor but do you know all of the helpful features? This webinar is designed to give you even more power to make faster and smarter changes to your account in AE. We will present a live demonstration in AdWords Editor that will show you the best features to use as well as how to optimize your account effectively by using this program. This webinar is presented by two Optimization Specialists, so you will have the opportunity to learn from the pros!
    Presentation: Business
    2010-02-03 15:11:45

  • Getting Started with the Google Data PHP Client Library

    Trevor Johns goes over how to get started with the Google Data PHP Client - from installation to general architecture to brief demo with the Blogger API.
    Presentation: Video Tutorials Social
    2010-03-05 10:15:20

  • Tips on requesting reconsideration

    Rachel Searles and Brian White provide tips on requesting reconsideration of your site using Google Webmaster Tools.
    Presentation: Developers
    2010-01-11 20:44:55

  • Intro to the AdWords API Sandbox

    An introduction and getting started guide for the AdWords API sandbox environment.
    Presentation: Video Tutorials Social
    2010-03-05 09:40:01

  • Somerset County Council & the Google Search Appliance

    Video testimonial from Somerset County Council in the U.K on their use of the Google Search Appliance and how it helps their citizens
    Presentation: Online Marketing
    2010-02-02 17:56:41

  • Does anchor text carry through 301 redirects?

    On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Mharris from New York asked: Does anchor text carry through all 301 redirects? Will there be a penalty for sites that do this as their sole way of link building?
    Presentation: Developers
    2010-01-12 11:51:31

  • Google AgencyLand - Overview

    Learn about Google AgencyLand, a central location for training, resources, and updates for advertising agencies.
    Presentation: Business
    2010-02-02 17:47:29

  • Ads Quality Updates

    This video gives an update on the change from inactive keywords to first page bids and how it affects your campaigns.
    Presentation: PPC
    2010-02-03 16:13:57

  • Introduction to Google Website Optimizer Webinar

    Learn about Google's free Website Optimizer tool and how you can use it to help drive more online sales with Tom Leung, Senior Business Product Manager.
    Presentation: Business
    2010-02-03 16:38:10

  • Google AdWords Conversion Tracking

    This webinar provides an overview of the conversion tracking feature available in Google AdWords. You'll learn how to implement the feature and understand your conversion data to make more effective marketing decisions.
    Presentation: PPC
    2010-02-03 16:43:02

  • Google Search Appliance 6.0 New Features Video

    Learn more about the new features for the Google Search Appliance 6.0.
    Presentation: PPC
    2010-02-03 15:18:42








 
   
   
   

 
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