How to find, and why to use, the Display Ad Builder in the new AdWords interface. For information on the Display Ad Builder in the previous interface, view some of the other videos in our playlist. Presentation: PPC2010-02-02 18:17:31
See how you can use the new interface to move through your account more efficiently. Presentation: PPC2010-02-02 18:22:11
This webinar gives an overview of social networks while dispelling any myths that they're only a venue for teens. You'll learn more about how to effectively target your audiences on social networks using Google AdWords features such as demograhic bidding & reports, User Interest Placements, and Enhanced Online Campaigns. Presentation: Online Marketing2010-02-03 16:13:29
No Pork Pies from Brighton asks: "What factors influence a video universal result in Google? - I have the same video, one on YouTube with high views, comments and ratings yet the other one with low views and no comments is the one that ranks - why is this?" This video is part of a "Grab Bag" series in which Matt Cutts, head of Google's webspam team, answers questions from users. We're not currently taking new video questions, so your best bet for getting an answer about webmaster-related search issues is to head to our help forum: http://www.google.com/support/forum/p/Webmasters?hl=en Presentation: Videos & Images2010-01-10 19:01:29
Use the new AdWords interface to manage the Google Content Network more efficiently. Presentation: PPC2010-02-02 18:21:11
5 simple tips on how to make AdWords advertising successful and cost effective for your company. Presentation: PPC2010-02-02 17:50:15
Watch this video to learn how to: - Export keywords from the SbKT and add them to your AdWords account using the AdWords interface Presentation: PPC2010-02-02 18:09:53
Martino from Trento, Italy asks: Which search media does return the more reliable information: Google or Twitter? Presentation: Social Networks2010-01-10 19:18:32
Learn some Google Analytics Basics such as how to grant users access. Presentation: Statistics2010-02-02 15:55:56
In this video we teach you how to use our brand new On-Demand Indexing feature for Google Site Search customers Presentation: Online Marketing2010-02-03 16:20:39
Learn how to optimize web graphics for faster downloads on the web. For more information, visit http://code.google.com/speed Presentation: Videos & Images2010-01-11 11:06:04
Speaker: Ian Hickson As the HTML5 effort reaches its first big milestone -- feature completeness -- browsers are starting to implement it. It will be years before you can rely on HTML5 support when writing Web pages and applications, but you can start to experiment today to get a feel of what the new standard offers. This talk will explore some of the most recent implementations of HTML5 features. Presentation: Developers2010-03-05 10:15:54
Google partnered with the Financial Planning Association® to understand the role of search in financial advisors/planners' decision making process. On Aug 27th, Jack Krawczyk (Industry Marketing Manager, Google) and Becca King (Research Manager, Financial Planners Association) ran through the results of the study. Presentation: Business2010-02-02 17:52:18
Ad management allows you to store details about an AdSense unit, including ad size, colors, and channel settings, on our servers. Using this feature, you don't need to update the code on your page to update your ads. Instead, you can make changes to the AdSense units on your pages from within your account. Presentation: Developers2010-04-26 12:22:49
Learn how to use Google Insights for Search to capitalize on search trends to create relevant advertising messages. Presentation: Statistics2010-02-03 16:03:40
Learn how to create custom reports in Google Analytics that show the information you want to see, organized in the way you want to see it. Presentation: Statistics2010-02-02 16:10:04
For a followup post about this video, please see: http://www.mattcutts.com/blog/more-about-generic-tlds-in-say-uk-results/ guavarian from the UK asks: "Why are the UK SERPS still really poor with irrelevant non UK sites (US/Aus/NZ) ranking very high Google.co.uk since early June?" This video is part of a "Grab Bag" series in which Matt Cutts, head of Google's webspam team, answers questions from users. We're not currently taking new video questions, so your best bet for getting an answer about webmaster-related search issues is to head to our help forum: http://www.google.com/support/forum/p/Webmasters?hl=en Presentation: Search Engines2010-01-10 19:06:20
Deepesh from New York asks: "What impact does 'page bloat' have on Google rankings? Most of the winners in SEO seem to have very simple pages (very few images, HTML-only design) - sometimes to the detriment to the user in a poorly designed page." Presentation: Developers2010-01-11 11:23:00
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Nik from London asked: I'm using a template website (I'm an amateur!). The h1 tag appears below the h2 tag in the code. Does the spider still know what's going on? Presentation: Developers2010-01-11 23:48:36
Deepesh from New York asks: "What impact do site load times have on Google rankings?" Presentation: PageRank2010-01-11 20:44:10
Watch this video to learn how to: - Find keyword ideas with high reach - Find keyword ideas with low competition - Find bids suggestions for keyword ideas that would place your ad in the top 3 slots of the first page - Find keyword ideas that you dont have in your account but for which your ads are showing (through broad match) - Find keyword ideas for which your ads dont appear - Find keyword ideas for which your website doesnt appear on the first page of natural search results Presentation: PPC2010-02-02 18:10:56
Learn how to import a CSV file in AdWords Editor. Presentation: PPC2010-02-03 15:10:02
Google Analytics is more than a piece of tracking code and pretty reports. Listen to the engineers explain what happens to your data once it is sent to Google Analytics. Presentation: Statistics2010-02-02 15:43:28
Deepak Kumar's talk on Google Analytics and Website Optimizer to webmasters at the Google India SearchMasters '09 conference. Presentation: Statistics2010-01-11 20:32:03
Mani from Delhi asks: "Are product description pages on an e-commerce site termed as duplicate content if the same product description appears on other sites? It does happen for many branded products." Presentation: Developers2010-01-11 11:40:41
Attracting the right customers to your website will help you finish off 2009 strong and charge ahead in 2010. Few marketers realize that there is free data available, which is easy to access and can help you better target your advertising. Avinash Kaushik leads a discussion to share ways for Using Data to Better Connect with Your Customers. You'll learn how to find and use data from Google Trends for Websites, Insights for Search, and Ad Planner. Avinash offers tips for using this data to focus on your most relevant audiences and maximize your return-on-investment immediately. And you'll walk away knowing how to make the most relevant decisions to drive your business forward. Presentation: Business2010-02-02 17:42:00
This training module covers the Publisher Management section of the Google Affiliate Network interface. Presentation: Business2010-02-02 17:46:13
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. tripstar from Ontario, Canada asked: Underscores vs hyphens in URLS, does it make a difference? my-page vs. my_page? Presentation: Developers2010-01-12 11:12:21
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Lee Willis from Cumbria, UK asked: Why does Google crawl/index blogs (specifically sites notified by "WordPress XMLRPC pings") so much faster than a "normal" site submitting a revised Sitemap. What is the impact of that on the overall "quality" of the index? Presentation: InfoBlogs2010-01-12 11:41:16
Are you an AdSense Publisher? Are you wondering how you can create more visibility for your site? If so, then you should check out this brief introduction to the Doubeclick Ad Planner Publisher Center, hosted by AdSense's own Vijay Vachani. Presentation: Developers2010-04-26 12:01:17