Christian Ashlock, an AdSense Optimization team manager at Google shares tips to help publishers attract more advertiser spend. Speeding Up in a Slowdown is a five-week educational series about speeding up your online publishing business in a slowdown. Each Thursday from mid June - mid July 2009 we'll share tips about using AdSense and other Google products, as well as general online publishing advice, that you can apply to your business today. Follow the campaign at google.com/ads/speedingup. Presentation: Developers2010-04-26 12:05:40
App Development Framework Presentation: Developers2010-03-05 10:16:55
A highly visual tour through DoubleClick Studio, a new tool to enhance rich media ad production and workflow. Presentation: Online Marketing2010-02-02 18:14:19
Linking Google AdWords and Analytics helps provide insights on keywords, ROI, visitors, and more! Learn how to easily link your accounts. Presentation: Statistics2010-02-02 16:22:58
A quick tutorial about how to promote affiliate products on facebook Presentation: Developers2010-05-18 09:48:03
Advanced Filtering simplifies narrowing down data in the reports table by allowing threshold filters to be created. Instead of creating standard profile filters or weeding through rows and rows of data, Advanced Filters can be created on the fly for any report. Presentation: Statistics2010-02-01 16:36:28
For more information, please see the our blog post: http://googlewebmastercentral.blogspot.com/2009/09/google-does-not-use-keywords-meta-tag.html Presentation: Search Engine Optimization2010-01-10 18:46:13
This training module covers the Login Dashboard section of the Google Affiliate Network interface. Presentation: Online Marketing2010-02-02 17:44:09
Alex B from Indianapolis, IN asks: "When I do a Google search for my business name, Google suggests 'Did you mean: ' with some other company name. Is there anything we can do to keep that from happening?" Presentation: Search Engines2010-01-11 11:30:43
Google I/O 2009 - Implementing Your Own Visualization Datasource Itai Raz, Nir Bar-Lev, Jesse Lorenz -- Contents -- 0:05 - Agenda 1:00 - What is Google Visualization API? 9:30 - Remote Data Source 14:32 - The Java Open Source Data Source library 17:04 - Java Data Source Demo 31:48 - SalesForce.com Data Source implementation 43:20 - Q&A -- End -- This session will focus on building a server-side data source compatible with the Visualization API. It will cover the following topics: Using available Libraries for generic data sources, writing a datasource, and datasources on AppEngine. For presentation slides and all I/O sessions, please go to: code.google.com/events/io/sessions.html Presentation: Developers2010-03-05 09:57:04
Atul Arora from Fremont, CA asks: "Any reason why Google search does not treat the @ symbol differently given the rise of Twitter? For example, @mattcutts and mattcutts give me the same results." Presentation: Search Engines2010-01-11 11:41:26
More than ever before, physicians are online for health, medical and prescription drug information. The Internet is now an integral part of their clinical practice and the information online impacts health decisions. Are you adapting your online strategies to target physicians? In a recent study, Google explored how physicians use the Internet, and specifically search, as a part of their clinical practice. The insights will help you best utilize the Internet and search in your physician marketing programs. Presentation: Online Marketing2010-02-02 17:25:07
This training module covers the Order Management section of the Google Affiliate Network interface. Presentation: Business2010-02-02 17:45:39
Tom Critchlow from London, UK asks: "If a site owner has a personal relationship with another unrelated site in a different niche and adds a link to their site from his, this link looks a LOT like... Presentation: Search Engines2010-01-10 02:04:15
Pai from Portugal asks: "How can I make sure that Google reaches and indexes pages that are on a lower (deeper) level of a website?" Presentation: Statistics2010-01-11 11:33:49
Our Chief Economist, Hal Varian, explains the AdWords Ad Auction and how your max CPC bid and quality score determine how much you pay for a click on Google.com. Presentation: Online Marketing2010-02-03 15:55:42
Expanding Reach: Find Your Target Audience The second of three webinars from our AdWords Retail specialists will show you how to: - Reach holiday shoppers throughout the day - Refine your traffic to reach your target audience - Create a media plan that integrates search, traditional media, and Google's content network - Write ad text that resonates with your audience Visit our Unwrapped: Retail Holiday Guide site for more information at: http://sites.google.com/site/unwrappe... Presentation: Business2010-02-03 16:39:34
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. HandH from Chichester asked: Has Google changed the relevancy it awards to social media sites in the last six months? Presentation: Social Networks2010-01-12 11:21:28
Richard M. from Australia asks: "If you have a company logo on your site, what is the best way to include the text of the logo for SEO purposes? ALT tag, CSS hiding, or does it matter?" Presentation: Developers2010-01-11 11:21:00
Wondering about the latest in video ads? Google product managers discuss the trends, benefits and strategies of online video advertising. Presentation: Online Marketing2010-02-03 16:53:16
Learn how to use Google Insights for Search to analyze the impact of your marketing activities on people's ability to recall and search for your brand. Presentation: Business2010-02-03 16:03:08
Jeff Haynie from Appcelerator gives a talk a the July 2009 Silicon Valley JavaScript Meetup. Presentation: Developers2010-03-05 09:44:30
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Katy Bairstow from London asked: There seems to be little impact on human visitors where in the site's structure a given page is, so: Is it better to keep key content pages close to root, or have them deep within a topical funnel-structure, e.g.: food/fast-food/burgers/hamburgers.php Presentation: Developers2010-01-11 23:52:05
As emerging markets grow rapidly and OEM's increasingly serve consumers from a global lens, understanding the international auto consumer becomes critical for us as marketers, no matter where we are based. Join Google, in partnership with NetPop, as we share new research for 17 key markets around the world. Presentation: Business2010-02-02 17:25:53
This video gives a short overview of the YouTube APIs and Tools, along with examples in the wild. Presentation: Developers2010-03-05 10:10:20
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Micahn from Boston asked: Is Google aggregating SearchWiki data with Analytics for ranking? Presentation: PageRank2010-01-12 11:17:57
Interesting in knowing more about the Content Network? Using the Content Network to advertise your company has changed a lot in the past few years to become bigger, more refined and extremely measurable. Find out how to reach potential customers effectively as well as how to track and measure your content initiatives. Presented by Auto Specialists, this presentation will give you a great understanding of what the Content Network offers and how to implement successful campaigns. Presentation: PPC2010-02-02 18:18:59
The AdSense team frequently conducts free online webinars to help publishers understand specific AdSense topics and learn about improving their ad performance. Each webinar consists of a live presentation led by an AdSense specialist, followed by a Q/A session. All that you need to participate is a computer with an Internet connection and a pair of headphones or speakers. Presentation: Developers2010-04-26 12:01:56
Learn about all the new goal configuration data in the Google Analytics API including all the new data returned as well as a Java code example. Presentation: Statistics2010-01-18 12:17:58
Learn how to use Google Analytics to find poor performing keywords in your Google AdWords account and improve the return on your advertising investment. Presentation: Statistics2010-02-02 16:21:19