Using the display ad builder to create ads with richer content, interactivity and tracking. Presentation: PPC2010-02-03 15:49:13
Pigatto from Erechim, Brazil asks: "Will Google find text in images someday?" Presentation: Videos & Images2010-01-11 10:50:52
Learn about Google's free Website Optimizer tool and how you can use it to help drive more online sales with Tom Leung, Senior Business Product Manager. Presentation: Business2010-02-03 16:38:10
This is your chance to watch our launch event for the Google Search Appliance 6.0. Matthew Glotzbach, Product Management Director for the Enterprise division, presents the main new features for this product. Presentation: Business2010-02-03 15:11:06
Learn how Passages uses Google's contextual targeting technology to increase conversions and connect with relevant users all across the web. Presentation: Business2010-02-03 16:51:08
The AdWords display ad builder will automatically generate multiple ad sizes, asking you to input your text and choose customization options just once. This video will show you how to preview and choose the various ad sizes. Presentation: PPC2010-02-03 16:02:39
Matt from California asks: "Is Google doing anything different when it comes to serving up Twitter results?" Presentation: Social Networks2010-01-11 20:43:24
Learn basic Google AdWords optimization strategies: account structure, ad text, and keywords. Presentation: Business2010-02-03 16:55:27
In this video we teach you how to use our brand new On-Demand Indexing feature for Google Site Search customers Presentation: Online Marketing2010-02-03 16:20:39
A brief demonstration showing how to determine your ad's performance in different positions using Google Analytics. Use this to find out the difference in conversion rate when your ad shows above or to the right of the search results. Presentation: PPC2010-02-02 17:20:42
A perfect opportunity to get your website reviewed by the experts in the Google Search Quality team. Attendees can get concrete search engine optimization (SEO) feedback on their own sites. We'll also answer real-life questions that affect developers when it comes to optimizing their websites for search. Presentation: Developers2010-06-16 13:42:05
Moonknight Network spent a lot of time optimizing their AdWords account, but they still weren't getting traffic to their site. After increasing some of their bids to the First Page Bid Estimates, they've seen a 270% increase in their clickthrough rate (CTR) and a 200% increase in their call volume. Presentation: PPC2010-02-03 15:25:39
The founders of this Sydney-based, international tour operator talk about how they use Google AdWords to grow their business. Presentation: PPC2010-02-03 16:56:50
AdSense experts help publishers get a better understanding of our payments system. Presentation: Developers2010-04-26 12:11:58
Watch this video to learn how to: - Find keyword ideas for which your ads dont appear Presentation: PPC2010-02-02 18:04:06
Learn how easy it is to start using the Google Analytics Data Export API with this overview of the steps required to retrieve data. Presentation: Statistics2010-02-02 15:44:26
http://www.youtube.com/ Presentation: Video Portals Pay2009-12-04 23:40:26
JP from Los Angeles, CA asks: "When a site is penalized by Google, why isnt a message sent to the owner via Google Webmaster Tools telling them how/why it was penalized? Currently, site owners are left grasping in the dark trying to figure out what they did to cause a penalty." Presentation: Tools2010-01-11 20:34:03
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on video. Katy Bairstow from London asked: There seems to be little impact on human visitors where in the site's structure a given page is, so: Is it better to keep key content pages close to root, or have them deep within a topical funnel-structure, e.g.: food/fast-food/burgers/hamburgers.php Presentation: Developers2010-01-11 23:52:05
Learn how a little account organization can help your AdWords account to succeed, and make it easy for you to manage! Presentation: Business2010-02-02 17:17:30
Deepesh from New York asks: "What impact does 'page bloat' have on Google rankings? Most of the winners in SEO seem to have very simple pages (very few images, HTML-only design) - sometimes to the detriment to the user in a poorly designed page." Presentation: Developers2010-01-11 11:23:00
Mel Ann and Tim, two AdSense Optimization Specialists from the Google office in Sydney walk you through a 5-step process to optimize the AdSense ads on your sites, and share tips that many publishers have found successful in part four of the five part Speeding Up in a Slowdown series. Speeding Up in a Slowdown is a five-week educational series about speeding up your online publishing business in a slowdown. Each Thursday from mid June - mid July 2009 we'll share tips about using AdSense and other Google products, as well as general online publishing advice, that you can apply to your business today. Follow the campaign at google.com/ads/speedingup. Presentation: Developers2010-04-26 12:08:33
Blind Five Year Old from San Francisco, CA asks: "Does Google have any suggestions (or data) on the impact of pipes versus dashes in the title tag?" This video is part of a "Grab Bag" series in which Matt Cutts, head of Google's webspam team, answers questions from webmasters. We're not currently taking new video questions, so your best bet for getting an answer about webmaster-related search issues is to head to our help forum: http://www.google.com/support/forum/p/Webmasters?hl=en Presentation: Search Engine Optimization2010-01-10 18:50:39
Brian Kennish, a developer advocate for Google Chrome presents how to build an extension for Google Chrome. To learn more visit code.google.com/chrome/extensi ons. Presentation: Developers2010-03-05 09:29:25
Steen from Copenhagen asks: "If a page is disallowed in the robots.txt, will a link to this page transfer/leak link juice?" Presentation: Search Engine Optimization2010-01-11 10:52:51
Sunnybrook Health Sciences discusses how the Google Search Appliance is revolutionizing information access within their hospital - for clinicians, administrators, medical students, and all employees. By being able to search all information in SharePoint, the intranet, multimedia training libraries, custom applications and the employee directory, Sunnybrook is setting a model for how healthcare institutions can benefit from providing the Google experience for their internal data. Oliver Tsai, Director of Information Technology at Sunnybrook, offers his insights. Presentation: Business2010-02-02 18:22:51
More than ever before, physicians are online for health, medical and prescription drug information. The Internet is now an integral part of their clinical practice and the information online impacts health decisions. Are you adapting your online strategies to target physicians? In a recent study, Google explored how physicians use the Internet, and specifically search, as a part of their clinical practice. The insights will help you best utilize the Internet and search in your physician marketing programs. Presentation: Online Marketing2010-02-02 17:25:07
Keen Agents from Glendale, CA asks: "How does someone begin to SEO their site on a small budget in an overwhelmed industry such as real estate?" Presentation: Search Engine Optimization2010-01-11 11:00:02
Learn some Google Analytics Basics such as how to grant users access. Presentation: Statistics2010-02-02 15:55:56
Matt Cutts shares an example of whitehat linkbait. Presentation: Developers2010-01-11 11:29:52
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